Damian has been working at PSV Eindhoven for 7 seasons now. He started as head of marketing & media but is currently the head of strategy. In his position as head of strategy he defines, creates and embeds their Vision2030 to create stars among their most important target groups: Fans & Followers, Partners & Sponsors, Players & Staff and Employees & Volunteers to become successful in both sports and commerce. Innovation and collaboration are both key drivers to do so.